(What follows is an updated post based on feedback from my good friend Matt Galloway.)
With the Superbowl upon us I thought I might touch on the topic of armchair quarterbacking - a person who offers advice or an opinion on something in which they have no expertise or involvement the process. I’ve seen this for a [...]
At the corner of Academia and Practice
Category Archives: Media Relations
Reasons to avoid being an armchair quarterback
Saxum Social Media Summit in review
I couldn’t attend the Saxum Social Media Summit but I followed along, while I could, on Twitter. The chatter seemed to be positive and as I scrolled through the tweets I ran across one of my favorite OKState students and Saxum Intern, Mindy Robson. Since Mindy was there I asked if she would mind sharing [...]
Free Software Every (PR) Student Should Have (Fall 2009)
The beginning of another school year is right around the corner and I have a feeling it isn’t just the students who are financially strapped this year. Parents, take notice, you might not need to shell out several hundred dollars for software this year – although I would suggest you purchase a smart phone for [...]
Mike Koehler is a social media guru
I say this in jest and Mike knows it. We talked earlier about the concept of social media gurus/experts/consultants/etc. (by the way, @mattgalloway has some great social media consultant jokes) and both agree when we hear these terms used in conjunction with social media it makes us cringe. Then again, maybe it makes Mike cringe [...]
Pro Bono Part Deux
So much conversation generated, here and elsewhere, as a result of the last post. Since Chad and Abby brought their questions/comments here I will respond here and hope it generates even more conversation – which is always the goal.
Let’s start with Chad -
Is it about money? Not directly and let me clarify this right now, [...]
5 lessons journalists can learn from bloggers
I am fascinated at the technological evolution of how we communicate. Even more so, how our expectations as an end user of media have also evolved. Gone are the day of yelling at the television in vain. If we have something to say, or ask, we simply do so through a number of tools.
I am [...]
Should you blog?
Without even knowing what industry you are in, where you work or what you do, the answer is a definite yes. Here’s the bottom line – if you use it for professional purposes it will keep you sharp as you develop valid content. You will also be easier to find when people are looking and, [...]